Free Marketing Resources
Guides, cheatsheets, and templates to level up your marketing. Created by marketers, for marketers.
Available Downloads
2 pages
UTM Parameters Cheat Sheet
Master UTM tracking with this comprehensive 2-page guide. Learn all 5 parameters, best practices, and common mistakes to avoid.
- All 5 UTM parameters explained
- Common source/medium combinations
- 8 best practices for tracking
- Quick reference card
2 pages
QR Code Best Practices
Create scannable, effective QR codes every time. Size rules, design tips, use cases, and common mistakes to avoid.
- Size & placement rules
- Design for scannability
- Dynamic vs static QR codes
- 6 use case recommendations
2 pages
Link Tracking Strategy Guide
Complete guide to tracking links across all marketing channels. Naming conventions, multi-channel strategy, and GA4 analysis tips.
- UTM naming conventions
- Multi-channel strategy table
- GA4 analysis tips
- Tracking checklist
Coming Soon
Social Media Link Templates
Ready-to-use UTM templates for all major social platforms.
Analytics Dashboard Setup Guide
Step-by-step guide to setting up GA4 for link tracking.
A/B Testing Links Guide
How to use UTM content parameter for effective A/B testing.
Campaign ROI Calculator
Calculate and compare ROI across your marketing campaigns.
Put Knowledge Into Action
Use TrimLink's free tools to build UTM links, create QR codes, and track your campaigns.
Bonus: TrimLink users earn +10 bonus links per referral signup and +20 more per paid upgrade. See how →